Use Photoshop as a Weapon
In former times you used a pen to disfigure ads you didn’t like - false moustaches come to mind. Nowadays you can complete advertisings in an almost seamless way (see above) - which is kind of interesting as a new form of dialog. As a little background information: Other than a big pile of rubble there is nothing left of the name-giving factory, on which ground these lofts will be built. The former sweet smell of marzipan has been replaced by a stink of false nostalgia in this PR move. Hence the ironic call to be up in arms!